OUR STORY

We began as a toy brand grounded in the belief that play is more than fun—it's essential. Through open-ended, creative experiences, we set out to help kids build emotional strength, social connection, and lifelong learning. Along the way, we were honored to earn 7 industry awards and earn the trust of millions of families.

But as parents ourselves—with kids ranging from toddlers to young adults—we realized that living a full and happy life is about more than just play. It's also about what we put into our bodies. That's why we expanded Hapinest into the world of food—with the same heart, purpose, and playfulness that shaped our toys.

Today, our snacks are made with 100% real fruits and veggies—nothing else. No added sugar. No junk. Just naturally delicious, colorful bites designed to nourish kids' bodies and fuel their joy.

From playroom to lunchboxes, Hapinest is here to help your family thrive.